Create

Make creatives, copy and pages on a Studio board, finish a page in Page Studio, and send what you made to the Launcher to run it on Meta.

Studio is where you make things: a board of cards, each one making a kind of item from what you wire into it, on the models you choose. Everything it makes lands in the Library with the pieces it was made from. A page goes on to Page Studio to be finished and published; creatives and pages go on to the Launcher, which puts them live on Meta.

Make it in Studio

• How Studio worksStudio is a board of cards: each card makes one kind of item from what is wired into it, on the models you pick, and everything it makes lands in the Library.
• Build a boardStart a Studio board from a starter flow or from nothing, put cards on it from Add or your Library, wire them together, and let Auto layout keep it in order.
• Cards and modelsWhat a card on a Studio board shows, and its editor: how many it makes, the model each of its stages runs on, its inputs, its settings and its direction.
• Wires and contextA wire gives a card one of its inputs. The card makes its count for each item on its main input, and carries everything those items stand on.
• Run a board and control its costRun one card, a card and what follows, a selection or the whole board; read what it should cost and set the most it may spend; then stop, finish or retry it.
• RunsThe Runs view lists every run of your store with what it made, what it cost, how long it took and who started it, and opens any run in full.
• Images and videoThe Images and Videos cards' settings: formats, ratios, on-image text, start frames and length, what each model can do, and refining an image.
• Studio shortcutsThe keys a Studio board answers to, what its right-click menus hold, and the gestures that do the same on a phone.

Finish a page

• Edit a page in Page StudioChange a page Studio made, by typing on it, by asking the AI or in its design, and keep every change as a version you can go back to.
• Publish a page to ShopifyPut a page on your Shopify store as a private draft, check it, make it live at its own address, publish later changes, and take it down.

Put it live

• How the Launcher worksThe Launcher turns creatives and their pages into a Meta campaign in four steps, and records what each ad was made from so its results can be credited.
• Launch and recoverPress Launch, watch Meta create each ad, and know what to do when a launch is stopped, refused, or leaves ads failed or unconfirmed.