Ad census
Every ad your connected accounts list, how far Omnymous has read them, and how to have them read again.
Omnymous reads every ad your connected ad accounts list, including the ones you made outside Omnymous, so their results can be credited to the pieces they were made of. Your ads, observed, at the foot of Settings, under Integrations, counts how far that reading has gone.
The census
Each count is a step every ad goes through, in order:
| Name | What it does |
|---|---|
| seen | Every ad the connected accounts list, on every platform. |
| captured | Ads whose creative, its image or video, Omnymous holds whole. |
| destructured | Ads whose creative has been read into its pieces, such as its hook and its offer. |
| resolved | Ads whose creative exists in your Library. What Omnymous cannot match on its own waits in the Library’s Inbox, for you to merge into an existing item or keep as a new one. |
| linked | Ads linked to a creative for attribution: their results are credited to that creative and its pieces. |
The line under the counts says how many of the ads were launched from Omnymous. They are linked from the moment they launch.
Each account’s reading
Each ad account under Advertising says what was read of it: how many ads, such as 248 ads read, or No ads yet for an account that has none. Last read failed means the last read did not complete; its ads are read again at the next pass, or when you press Ingest now.
Reading them again
Omnymous reads every account in full when you connect it, then again every 6 hours. Ingest now reads every ad on every connected platform again at once; anyone in the workspace who can edit the Library can press it. While a read runs, reading… stands beside the census’s title.
Tracked and untracked campaigns
In Analytics, under Campaigns, a campaign Omnymous follows is marked Launcher if Omnymous launched it, or Observed if it was found in your account. Tracked and Untracked above the table filter them. An untracked Meta campaign has Import at the end of its row, to follow it from then on.
Questions
Related
- Connect your ad accountsConnect Meta to launch ads and read their results, and Google and TikTok to read theirs, during setup or later in Settings.
- Tag your adsPut each ad's id in the link of the Meta ads you already run, so the orders they bring are credited to their campaign, ad set and ad.