# Save what you find

Swipe the angles, hooks, avatars and offers you find in Briefs and Explore, import them into your Library tied to one of your products, and hand them to Studio.

![Swipe: Primitives you saved for later — safe from brief refreshes until you import them, the search, the kinds Angle, Hook, Avatar, Offer, Primary text and Headline, and the folders All, Unfiled and Inspiration](https://docs.omnymous.com/media/reconnaissance/swipe/folders.a7aa59c8.avif)

**Swipe** keeps the pieces you find in your market: an angle, a hook, an avatar, an offer, a primary text or a headline. A swiped piece stays as it was when you saved it, whatever the brief does after, until you import it into your Library. Imported, it is yours: tied to one of your products, marked with where it came from, and ready for Studio.

## Before you start

- You are an owner, an admin or a member of the workspace.
- A brief with plays in it, or an ad in Explore whose brand is mapped. See [Briefs](https://docs.omnymous.com/reconnaissance/briefs).
- A few minutes.

## Save a piece

1. **Open the piece**

   In **Briefs**, press a row of the Niche Brief: the play opens on the right. In **Explore**, press an ad of a mapped brand: its panel lists the pieces it carries under **Strategy**.

2. **Press Swipe**

   In Briefs, **Swipe** is at the foot of the panel. In Explore, it is beside each piece, and it reads **Swiped** once the piece is saved.

## Find it in Swipe

In the sidebar, under **Reconnaissance**, choose **Swipe**. Your pieces are cards, each with its kind and the brief or ad it came from. **All** shows every one; **Unfiled** the ones in no folder. The kinds at the top right, from **Angle** to **Headline**, show one kind at a time, and the search finds a piece by its words.

To keep them in order, press the folder button beside the kinds and name a folder. On a card, the arrow button moves it to a folder and the bin deletes it. Press a card to read the whole piece.

## Import it into your Library

1. **Press Import on its card**

   **Import into your Library** opens on the right, with the piece you are importing at the top.

2. **Choose your product**

   Under **Anchor product**, type to find the product the piece is for, and choose it. Angles and offers always belong to a product; whatever you import is tied to the one you choose.

   ![Anchor product, with Magnesium typed in its search and the store's Magnesium Glycinate Complex chosen](https://docs.omnymous.com/media/reconnaissance/swipe/anchor.344abb29.avif)

3. **Press Preview import**

   The panel lists what the import will create, as in **Will create 2 items**. A piece that needs another one brings it along when it can, and says so under **Auto-completed the chain**: an angle is written for an avatar, a hook for an angle. When it cannot, the panel says what is missing instead.

4. **Press Import**

   The button counts the items, as in **Import 2 items**. The panel then reads **Imported — the items are yours now, with provenance attached.**

## Hand it to Studio

Once the import is done, **Generate from these** opens Studio on the next step of the chain, with the imported pieces as its inputs: angles from an avatar, hooks from an angle, images from a hook, page copy from an offer. **Open the Library** takes you to your Variables instead.

## Check that it worked

The pieces are in your Library under **Variables**, on their kind's tab, tied to the product you chose, with their provenance. The swipe stays in Swipe, linked to what it became, until you delete it.

## If something goes wrong

| What you see                                                                                    | What to do                                                                                                                                              |
| ----------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------- |
| "… needs a customer avatar — select one to import together, or attach an existing Library item" | The angle has no avatar with it. Import it from an ad of its brand in Explore with **Import all**, which brings the ad's avatar too.                    |
| **No products found** under Anchor product                                                      | Check the spelling, or bring the product in from Shopify first. See [Connect your store](https://docs.omnymous.com/getting-started/connect-your-store). |
| **The preview didn’t come back — nothing was imported.**                                        | The request failed on the way. Press **Preview import** again.                                                                                          |
| No **Swipe** under Strategy in Explore                                                          | The brand is not mapped yet. Track it, and its pieces appear within minutes of its ads being read.                                                      |

## Related

- [Briefs](https://docs.omnymous.com/reconnaissance/briefs): Briefs measures what your competitors run against what you already have, gaps first, and keeps the roster of brands you track and the ones you could.
- [Explore](https://docs.omnymous.com/reconnaissance/explore): Explore is every ad Omnymous has read from the Meta Ad Library, with filters to narrow it to your market and an inspector that takes one ad apart.
- [Answer a competitor's angle](https://docs.omnymous.com/playbooks/answer-a-competitors-angle): Take a gap from your Niche Brief, bring the angle into your Library on one of your products, write your own version in Studio, and launch it.

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Source: https://docs.omnymous.com/reconnaissance/swipe